How Blog, Inc. Inspired us to Start a Blog |
Photo by Kaleb Nimz

We thought we might write a small book review on one of our recent reads over Christmas break. We’ve been following Oh Joy’s Blog for the past few years. And her blog is one of our favorites to follow. We’ve enjoyed reading her posts on food, fashion, design, and lifestyle. We have always felt that her posts are down-to-earth and real as well as current with trends. That’s why we were excited to see she had written a book called Blog, Inc.: Blogging for Passion, Profit, and to Create Community. What a great opportunity to get advice from one of the best in the industry!

This book encourages you to find your ‘unique voice’ and to blog about it. Before now, we had what Joy Cho would call, “multiple-blog disorder,” to where we had a few blogs going at the same time and not enough energy to dedicate our full attention to any of them. We have now fine-tuned that passion to one blog together.Β The book goes over how a blog works, getting it started, and ways to market your blog. Blog, Inc. also helps you to strategize a plan before starting, and helps know what to expect once your plan is in action.

If you have a blog or are thinking about starting one, we highly encourage reading this. This book was our motivation to start a blog in the new year. It is encouraging, informative, and has several interviews with well-known bloggers and their story of how they got their start. It was also easy to read; Joy Cho does a great job of taking complicated web language and simplifying this into everyday language. Read this book! And if you aren’t following her blog, check it out at


15 Comments on Inspired by Blog, Inc.

    • Brewed Together
      January 11, 2013 at 3:17 am (9 years ago)

      Thank you! Let’s follow each other! πŸ™‚

  1. Laura @ Chaotic Domestic
    January 10, 2013 at 7:28 pm (9 years ago)

    I’m a new blogger and picked up Joy’s book and have been working through it. I have found it to be extremely informative and straightforward and I think I’ve gotten a lot out of it so far. Glad to hear that you have really enjoyed it too!

    • Brewed Together
      January 11, 2013 at 3:18 am (9 years ago)

      Hi Laura, it’s good to hear from a fellow new blogger. I’m so glad you’ve had the chance to begin reading Joy Cho’s book. Let us know what you think when you finish!

  2. The Charley Girl
    January 10, 2013 at 9:05 pm (9 years ago)

    I haven’t read this yet but I really want to! However, I disagree with needing to strategize a plan before starting a blog. So many big bloggers give that advice but I don’t know any successful bloggers that actually did that, they started blogs that grew and evolved over time into something more professional. I think it takes time and trial and error to figure out what works, what you like and what readers respond best to. You’re not going to know that into you actually dive in. I love Joy though and I’m excited to read this!


  3. Brewed Together
    January 11, 2013 at 3:21 am (9 years ago)

    Well it’s definitely good to hear this from you. It’shard to know what to expect as a new blogger, but we are always open to any advice. And we love reading over your blog. Let us know how you like the book! πŸ™‚ XoXo, Marilyn & Kaleb

  4. Latrina McNeill
    January 18, 2013 at 8:41 pm (9 years ago)

    I’m about half-way through Joy’s book & I love it. I’ve heard nothing but wonderful things about it and finally decided to pick it up. SO inspiring & it has motivated me in so many ways. I love it.

    • Brewed Together
      January 18, 2013 at 10:53 pm (9 years ago)

      Glad you decided to read it also. It definitely gives you that motivation and encouragement to get going!

  5. Lisa Pappalardo
    March 27, 2013 at 2:12 pm (9 years ago)

    This comment has been removed by the author.

  6. Linda {Calling it Home}
    April 3, 2013 at 11:13 am (9 years ago)

    Haha, I did a post with this book, too. I completely agree with you. Blogging can be so lonely in the beginning.

  7. Shannon
    April 20, 2013 at 12:57 am (9 years ago)

    Good to hear this book was helpful! I’ve been considering ordering a copy and will go ahead and do so. Thanks for the tip! Oh Joy is great. I’m also impressed by how much you’ve done on your blog in just a few short months!

  8. Krystel
    April 20, 2013 at 7:33 pm (9 years ago)

    Amazing πŸ™‚ I have just received this book last week to eager to get into it loved this post and review xx β™₯

  9. Heather Whiston
    August 4, 2013 at 3:19 am (8 years ago)

    I had to have this book after I started blogging in April. I loved it. I still skim through it from time to time! It’s a great read! I have to say I love your guy’s blog!!! I love the fact that you do it together!



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